E-mail marketing
If your business is like ours, you will no doubt be aware of mass email marketing via unsolicited spam email. However this same technology can also be used ethically to enable you to keep in touch with customers or visitors who request further information.
Email marketing gives you the ability to keep in touch with and keep your site visitors informed of the latest news and updates about your website or company.
Website Analysts HTML emails will catch the attention and the eye of potential or long standing clients.
We can also help you with gathering registered users details, through simple sign up forms or even incentivised campaigns. This list will build up to a very targeted mailing list – the easiest way of finding new business is through existing customers, they already know about your Company and will come back again and again if you show you care through this cost effective method.
A crucial part of any email marketing campaign is the ability to keep statistics and monitor the process by tracking for bounced messages, counting click through from the message and what pages were visited. This will give invaluable information about the most popular articles so that future mailings can be more targeted.
At Website Analyst we adhere to all the legal rules about ‘opt-in’ marketing campaigns and all recipients are offered the opportunity to opt out of the mailings. We also ensure the emails pass any spam filter rules ensuring your message is delivered.
Our services include setting up of an email marketing campaign for you to manage yourself, or we can take full ownership of the campaign and management, feeding back the results.
For more details please contact one of our specialist team.
|
